London-based image maker, Luke Nugent, combines traditional and emerging technologies to create imagery of both technical and aesthetic brilliance. As an early adopter of Artificial Intelligence into his creative practice, Luke has garnered much attention in his field, leading AI campaigns for a diverse range of brands like Casablanca, GCDS and BAPE. Luke’s work, a harmonious blend of real life and the otherworldly, is an exploration of limitless possibility, consistently delivering what can only be achieved by the imagination.